The Client Challenge

An international pharmaceutical company operating in a specific therapeutic area, requires 2/3 annual meetings for each regional macro-area (Europe, Middle East, APAC).
The scientific board, composed by the world’s key opinion leaders in this therapeutic area, is supported for each stage by local speaker, in some occasions there is a need to arrange interventions for nurses.
In the Italian and European market customers also needs the performance for ECM /CME accreditation procedures.
The meeting structure provides a welcome dinner, a plenary session, parallel sessions and a gala dinner.

Our Solution

The knowledge of customer needs and the specific requirements of the key speaker board, allow our dedicated team to anticipate the demands and adapt our offer to the different audiences.
The vast experience in organizing this type of meeting enables MCO to recreate the same event tailored to customer needs anywhere in the world, regardless of cultural, religious and market factors.
The ability to operate internationally in the selection of suppliers allows MCO to optimize costs without sacrificing the care that we dedicate to the peculiarities of each participant.
The communication of a global event starts with the creation of the website, which includes the registration form and follows with the drawing of graphic artwork that will characterize all the congress material.

Project Details

  • Client: International Pharma company
  • Location: Europe, Middle East, Asia & Pacific
  • Duration: 1/2 days
  • Participants: 120/140