Events

The “Renaissance in Pharmaceutical”

Product Launch, Corporate Event, Video Mapping

challenge

Create a memorable experience for the launch of a new pharmaceutical product, interpreting it as an innovative solution and at the same time enhancing the sense of continuity with the history of science and research.

solution

In order to create an outstanding and surprising experience, we have devised a concept that places the pharmaceutical product at the center of an immersive storytelling, inspired by the Renaissance and strongly evocative, able to combine science, research and art.
The solution was a unique event full of emotions, a complete immersion in exclusive locations, that reached its climax with a private visit with an exceptional “guide”.

Creativity

Concept
Design

Execution

Event
management

Technology

Video
mapping

Logistics

Exclusive
locations

Experience

Gala
dinner

Entertainment

Special
guest

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